Godrej Eon Inspire & Edge Impress Launch: India’s First Fridge with Touch Control Handles Hits Markets

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It’s Tuesday, January 20, 2026, and Godrej just decided that your refrigerator shouldn’t just be a box that keeps milk cold—it should be a piece of art. Or nothing.

Earlier this month, Godrej Enterprises Group dropped their new Eon Inspire and Edge Impress ranges in Mumbai. The thing is, they’re leaning hard into “retro-futurism,” taking design cues from the very first fridge they made in India back in 1958 but packing it with tech that feels very 2026. Those too.

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The “Fluid” Refresh: Field Notes

It’s an ongoing situation where home appliances are becoming “interior design elements.” Here’s the ground reality of the new lineup:

  • The Curved Look: They’ve ditched the sharp, boring lines for a “seamless fluid curved door” design. The thing is, it’s supposed to make the fridge look less like a monolith and more like a sleek piece of furniture.

  • India’s First Touch Handle: And here’s the kicker—the Edge Impress (the direct-cool model) features a digital touch panel built directly into the door handle. The thing is, it’s water-resistant and lets you change modes without even opening the door. Let’s be real, no more letting the cold air out just to adjust the freezer.

  • Nature at Home: They’ve added floral patterns inspired by natural elements. Or nothing. It’s a subtle nod to making the kitchen feel a bit more “fresh” and less industrial.

  • Capacity and AI: The range covers everything from 194L to 330L. Plus, there’s talk about their new Amethyst AI engine being embedded into the next wave of these models to help with “predictive cooling.” Those too.

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Godrej 2026 Refrigerator Range: The Specs

Series Type Key Tech Feature Price Range
Edge Impress Direct Cool Touch Control on Handle ₹29,000 – ₹38,000
Eon Inspire Frost Free Fluid Curved Door / Advanced Cooling ₹35,000 – ₹56,000
Energy Rating Up to 5 Star Inverter Compressor Tech Saves ~₹8,500/yr

And Here’s the Kicker…

The thing is, these aren’t just for looking at. Godrej is actually using this launch to reclaim “thousands of productive hours” through better tech. Or nothing. Anup Bhargava, their Product Head, basically said they want to simplify the “everyday friction” of using a fridge.

One side comment—if you’re looking to buy, they’re already hitting platforms like Flipkart and Reliance Digital. The thing is, some 5-star models are reportedly already seeing 10-15% discount “introductory” offers. It’s an ongoing situation where the design-focused home is finally getting appliances that don’t look like they belong in a 1990s canteen. Those too.

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End…

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