In a major limited-time deal, Croma is offering the iPhone 17 (256GB) at an effective price of ₹44,768. This marks a significant drop from its original launch price of ₹82,900.
The sale is active from April 3 to April 19, 2026 across Croma stores nationwide and online.
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How to Unlock the ₹44,768 Price
To reach this effective price, you must stack several available offers:
Coupon Discount: A 2% instant discount worth ₹1,658.
Exchange Value: Get up to ₹23,500 for your old smartphone.
Exchange Bonus: An additional ₹8,000 bonus on top of the device’s value.
TATA Neu Coins: Benefit from up to ₹4,974 in loyalty rewards.
Offline Perk: Purchases made at physical Croma stores include a free Apple adapter worth ₹2,190.
Even without TATA Neu coins, you can still grab the device for approximately ₹48,742 by using a ₹1,000 bank discount alongside the exchange offers.
iPhone 17: Key Specifications
The iPhone 17 is the first base model to adopt several features previously exclusive to the Pro lineup.
Display: A 6.3-inch Super Retina XDR OLED with 120Hz ProMotion technology and 3,000 nits peak brightness.
Performance: Powered by the A19 chip (3nm), fully supporting Apple Intelligence features on iOS 26 and the upcoming iOS 27.
Camera: Dual setup featuring a 48MP Main (with 2x telephoto support) and a 48MP Ultra-Wide lens.
Durability: Features Ceramic Shield 2, which is three times more scratch-resistant than previous versions.
New Controls: Includes the customizable Action Button and the new Camera Control button for tactile photography adjustments.
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Comparison: iPhone 17 vs. Pro Models
If you are considering a higher-end variant, Croma is also discounting the Pro series during this window.
Recommendation: The iPhone 17 is the best value choice for most users, especially with the 120Hz display upgrade. However, if you require professional-grade video (ProRes) or the longest possible battery life, the iPhone 17 Pro remains the superior tool.
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