If you’ve been waiting to pull the trigger on a new iPhone, today—Thursday, January 15, 2026—is the day. Vijay Sales has officially kicked off its massive Republic Day sale, and they’re being surprisingly aggressive with the prices on the iPhone 17 series just months after its launch.
The thing is, the “iPhone Air” is the one everyone’s talking about. Or nothing. Let’s be real, it launched at a eye-watering ₹1,19,900, but right now, it’s sitting at ₹94,990. Those too. And if you’ve got the right plastic in your wallet, the deals get even better. Here’s the kicker—between bank discounts and exchange bonuses, you could realistically walk away with an iPhone Air for under ₹80,000.
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The “Vijay Sales 2026” Log: Field Notes
It’s an ongoing situation where the “old” titanium design is being phased out for the new aerospace-grade aluminum unibody that’s actually better at cooling.
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The Bank Offer: It’s a flat ₹5,000 discount if you use HDFC, ICICI, or Amex cards. No hidden hoops. The thing is, for the higher-end Pro Max, some stores are even seeing instant cashbacks up to ₹9,000.
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The Specs Shift: The iPhone 17 Pro and Pro Max are running the A19 Pro chip. The thing is, they’ve ditched the titanium for a lighter aluminum frame with a vapor chamber. And here’s the kicker—the front camera is now an 18MP Center Stage lens, finally bringing that iPad-style “follow me” feature to the phone.
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The “Air” Factor: It’s 6.5 inches but super thin. The thing is, it’s meant to be the “fashion” phone of the lineup. It’s got a smaller battery than the Pro Max (around 3,149 mAh), but the efficiency of the A19 chip keeps it going for 27 hours of video.
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Colors to Watch: Cosmic Orange is the “it” color for 2026. The thing is, it’s selling out faster than the Silver or Deep Blue. If you want that orange, you better move today.
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iPhone 17 Series Sale Price List: Jan 15, 2026
| Model (256GB) | Launch Price | Sale Price (Listed) | Effective Price (Bank + Exchange) |
| iPhone 17 | ₹82,900 | ₹78,900 | ~₹66,000 |
| iPhone Air | ₹1,19,900 | ₹94,990 | ~₹79,000 |
| iPhone 17 Pro | ₹1,34,900 | ₹1,25,490 | ~₹1,12,000 |
| iPhone 17 Pro Max | ₹1,49,900 | ₹1,45,490 | ~₹1,26,000 |
And Here’s the Kicker…
Vijay Sales is also throwing in MyVS Rewards points. The thing is, for an iPhone 17 Pro Max, you get about 1,500 points, which is basically ₹1,500 you can use to buy that expensive Apple case for “free” right at the counter.
It’s an ongoing situation where inventory is moving fast because Flipkart’s Republic Day sale doesn’t officially start until the 17th. The thing is, Vijay Sales went early to snag the impatient buyers. If you’re looking for the 2TB Pro Max, they’ve got it for ₹2,12,990, which is about ₹17,000 off the MRP.
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