It’s Tuesday, January 27, 2026, and if you’ve been eyeing a German badge for your driveway, this is the week to pull the trigger. Volkswagen India just cleared the decks with a massive “January 2026 Incentive Program.”
The big headline? They’re knocking up to ₹4.50 Lakh off the Tiguan R-Line. The thing is, they’re making room for the all-new Tayron R-Line (the 7-seater everyone’s waiting for), which just started local assembly and is slated for a March launch. Or nothing.
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The VW Fire Sale: Field Notes
It’s an ongoing situation where the dealer lots are heavy with MY2025 stock. Here’s the ground reality of the savings:
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The Taigun “GT” Sweet Spot: The biggest win for most people is the Taigun GT Plus DSG. You can stack up to ₹2.9 Lakh in total savings. The thing is, VW recently axed the 1.5L Manual variants, so if you want the big engine, it’s DSG-only now. Let’s be real—the DSG is what you want anyway. Those too.
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The Virtus “Price War”: While higher trims like the Topline are seeing ₹1.65 Lakh in benefits, here’s the kicker—the entry-level Virtus Comfortline MT just got a permanent price cut of ₹66,000. It now starts at ₹10.50 Lakh. It’s a clear move to steal buyers away from the base-model Verna and City.
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Tiguan R-Line’s Last Stand: This is the flagship’s “swan song.” They’re giving a flat ₹3.5 Lakh cash discount, plus loyalty and exchange bonuses. The thing is, once the Tayron arrives in March, the 5-seater Tiguan might feel a bit dated. But for ₹4.5 Lakh off? That’s a steal. Or nothing.
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The “Tayron” Shadow: Production is already underway at the Chhatrapati Sambhajinagar plant. It’s built on the MQB EVO platform (same as the new Kodiaq) and will pack a 201 bhp 2.0L Turbo. And here’s the kicker—local assembly means it should start under ₹50 Lakh.
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VW January 2026 Discount Tracker
| Model | Variant | Total Savings (Up to) | Why? |
| Taigun | GT Plus DSG | ₹2.90 Lakh | Clearing MY25 stock before the 2026 facelift. |
| Taigun | Comfortline 1.0 | ₹1.30 Lakh | Aggressive push into the compact SUV entry-level. |
| Virtus | Highline 1.0 AT | ₹1.86 Lakh | Best value for daily city driving. |
| Tiguan R-Line | Single Variant | ₹4.50 Lakh | Make room for the 7-seater Tayron. |
And Here’s the Kicker…
The 2026 Taigun Facelift has already been spotted testing. It’s expected to drop around February 10, featuring a fresh face and maybe—finally—a 360-degree camera. The thing is, if you don’t care about the new lights, the current ₹2.9 Lakh discount on the GT is way better than paying full price for a facelift next month. Those too.
One side comment—the 1.0L TSI engines across the range just got a minor ₹4,000 price hike to cover 2026 production costs. It’s an ongoing situation where the discounts are bigger, but the “sticker price” is creeping up. Or nothing.
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